For years, I often wondered what I truly wanted to do with my life. Not what I was supposed to do, but what I genuinely desired to do.
Some days, I thought I had it figured out — maybe it was career success, a meaningful business, or simply peace of mind. But other days, I caught myself wondering if I even liked anything outside of reading fiction or watching movies.
Then, one quiet morning, I stumbled upon a talk by Ibukun Awosika that completely shifted my perspective. She spoke about identity — how understanding who you are affects every decision you make, from the little ones like how you spend your time, to the big ones like who you choose to marry, what business you start, or the legacy you build. Watch the original video here.
That message stayed with me.
It reminded me that self-discovery isn’t just a fancy concept; it’s the foundation of every meaningful decision we make. When you don’t know who you are, it’s easy to follow the noise — trends, expectations, and the endless rush to “keep up.” But when you do know who you are, clarity becomes your compass.
The Power of Knowing Yourself
One of the most profound lessons from that talk was this: who you are determines how you see the world.
If you see yourself as inadequate, every opportunity will look like a mountain. But when you see yourself as capable, even challenges begin to look like invitations to grow.
Self-discovery, to me, is learning to strip away everything the world told me I should be — where I come from, what I studied, what people expect — and asking the real question: “Who am I, underneath all of this?”
That question changes everything. It changes the kind of work you pursue, how you spend money, how you build relationships, and how you define success.
Self-Discovery in Career and Entrepreneurship
As someone who once thought productivity was the same thing as purpose, I’ve learned that being busy doesn’t always mean you’re being effective. Many of us build businesses, chase degrees, or switch careers trying to fill a void that only self-understanding can fill.
When you know who you are, your business becomes an expression of your values not just a way to make money. You begin to choose clients that align with your integrity. You build systems that sustain peace, not pressure.
That’s why I’ve come to love platforms like HelloMom by Woomastas especially for women trying to balance multiple roles. It’s a digital space designed to help moms and female entrepreneurs organize their work, automate tasks, and reclaim time for what truly matters.
Because self-discovery is not just about knowing yourself, it’s about designing your life around that knowledge. Check out this blog on Medium for more insights.
Lessons I’m Still Learning
Here are a few truths that continue to guide me:
- You are not your background. Where you started is not where you must stay.
- Rest is not laziness. Sometimes stillness is where your next big idea finds you.
- Comparison is the thief of authenticity and joy. Your timeline is valid, even if it looks different.
- Faith in who you are births courage. When you’re grounded in identity, fear loses its voice.
These lessons remind me that growth isn’t always loud or dramatic. Sometimes, it’s simply learning to sit quietly with yourself to listen to what your heart truly needs.
Becoming the Woman You Were Designed to Be
The truth is, self-discovery never really ends. It evolves with every season of your life. One day, it might look like setting boundaries. Another day, it might mean letting go of what no longer fits your future.
Whatever stage you’re in; whether you’re managing a business, raising a family, or rebuilding your confidence, remember that clarity begins with stillness.
Take time to know yourself deeply. And when you do, everything else —business, career, relationships— will begin to align naturally.
If you’re a mom, a creative, or a woman juggling work and home, and you often wish for more balance, I gently encourage you to explore HelloMom. It’s more than a platform, it’s a space that helps women bring structure, peace, and purpose back into our daily work-life flow.
Because when you know who you are, every decision becomes a reflection of peace not pressure.


